Visual Merchandising Is the Key to Increase the Sales

With the retail business booming, visual merchandising has suddenly assumed a prodigious importance. Retail giants have started considering this methodology seriously as it attracts customers and increases the sale impressively. Retail merchandising today has become an integral part of retail business and act as a silent salesperson by actuating customers to purchase.

Shopping today is all about feeling a good and satisfactory experience. This experience is created by window dressing professionals whose goal is to attract customers and motivate them to buy. Visual merchandisers ensure that the right ambiance for shopping is created for consumers. For you it might sound simple, but there are various perspectives that need to be considered like mannequins, store layout, windows display, lighting and more. Visual merchandisers have knowledge of architectural principles, psychology, designing, fashion, psychology and inventory. The visual merchandiser have in-depth understanding about fashion marketing and also what the customer wants.

In this process, windows designing plays a vital and effective role in attracting traffic. Professionals cannot ignore this fact and have to use their creativity while designing the store. They need to think the store as an entire unit and prepare effective strategies that can convert onlookers to customers.

Interior designing also plays a prominent role in converting the customer to buyer. The professionals in the business often consider POG (planogram) which is a document specifying how and where the merchandiser will display things in the retail space. A planogram carries the details about merchandise, dimensions, sizes of shelf and store square footage.

Visual merchandising is all about blending the insight of the functionality and comprehensive look. It should be expressive and capable of communicating to customers about the contemporary styles, fresh products, discounted products and such. Customers should be able to have a clear picturesque of the products displayed and should not feel that they are amidst hodge-podge. For retail businesses, visual exhibition is the most effective and important and so retailers do not want to leave any stone unturned.

Visual merchandising also typifies displaying techniques so that it entices the customers into the store and induces them to purchase products. It also envelops training sales personnel of the store on how to create captivating displays.

Many time it happens that special focus is given to particular sections to motivate customers for more spending. The merchandiser changes the color and theme of the window displays along with the changing season and month.

There are numerous firms who offer world-class and effective services at pocket friendly prices to its customers. These professionals know every trick of the trade. Having realized the importance of such services, more and more retailers are diverting their size able amounts from marketing budgets to visual merchandising and retail design.

Summary:  Retailers are now diverting significant amounts in retail designing and visual merchandising to attract consumers and give a boost to the sales.

The Law Of Attraction and Business

There is a lot of excitement around the concept of the Law Of Attraction at the moment. The Law of Attraction simply states, “Like attracts like”. This means that the thoughts you are putting out will attract back to you similar realities, so that your thoughts and intentions become self-prophetic. In business, this can be very powerful and you can use “The Law” to attract new clients, get great media coverage, loyal employees, business opportunities and empower and motivate yourself and any staff members you may have because you will be able put out thoughts and intentions of success and attract these things into your business.

Here is a bit of historical background on what the Law Attraction is: Thomas Trowad was one of the earliest thinkers of the New Thought movement and he explained that “thought comes before its physical manifestation”. This means that the conditions you experience in your business (and in your personal life too) first originated from your thoughts.

When you start out in business, you are excited and optimistic that you will find success in your enterprise. You can visualize having more time, making more money, travelling more and growing your spirituality. However, something happens along the way and you start to work harder, earning less and having little time for yourself or for family, this is the situation I found myself in personally whilst still discovering the law. I really was no better off that when I was working a 9-5 job, in fact I had much longer hours running my business.

What happens at that moment? It all depends on the vibration or intentional thoughts that you are sending out to the Universe. Most of the times we do not even know that we are projecting negative thoughts and emotions and thus attracting back these things. When the initial euphoria of starting a business is no longer alive, it is easy to give into negative states of mind, notably worry and doubt about the performance of your business. And, because the law of attraction is always at work, you will attract situations of scarcity, under performance, low sales and return on investment.

However there is hope because this also works the other way. When you project mental images, thoughts and firm intentions of success in your business, the concept of the law of attraction & business begins to work for you. But this is more than just luck and positive thinking, though positive thinking does play a big role in your attracting of business success. For the law of attraction & business concept to work for you, you must first realize that you are a spiritual being and so are your customers. You and all other living things in the universe communicate through spiritual energy. Visualization is how you make use of this spiritual medium to create mental images that are then projected to the Universe and send back to you in their physical form. Thus, you need to be sending strong intentions or visualizing what you want for your business.

Is it more customers? More sales and revenues? More referrals and new, bigger customers? Expansion into other towns, cities or countries?

According to the law of attraction, visualization is much more than dreaming and hoping that customers will come. It is setting powerful intentions that customers are coming to buy from you, that they will be willing to spend money on your products, and they will refer others to your business. Visualization also comes with emotion. By mixing thought and emotion, you are automatically setting the Law of Attraction into motion and the universe will begin to fulfil your desires.

It is important that you do not permit feelings and thoughts of doubt and fear to contaminate your positive mental images. If this happens, you will receive mixed results, for example, one big customer comes, buys from you for a short time and then leaves.

One way to look at it is this way: ask, believe and receive. Ask by visualizing, believe by having faith that the business success you have asked for is already yours, and then anticipate what you have asked for. As you anticipate, you have to put yourself in the emotional state you will be in when you receive the conducive business conditions you have asked for.

The mistake that most of use make when using the law of attraction in regards to business is that we forget to draw the line between deliberate attraction and being too attached to the outcome. This is a big no-no. Deliberate attraction is really aligning yourself with the positive energy of the business success you want. This means no self-doubt and pessimism. However, do not fall into the trap of obsessing over this particular outcome. If you do, you will be sending out the emotion of fear, and resistance and doubting that the Universe will bring to you that which you have asked for. This might be difficult to do, especially when your business and income is at stake, but you have to learn to be unattached to the outcome.

Give up the fear and resistance and you will be on the true road.

When you are less attached to the outcome, you have more time to positively and deliberately work on the processes in your business. Yes, you will have to take action while you use the concept of the law of attraction & business. However, the action you take will be inspired by positive visualization, positive anticipation and positive thought.

Here is something to consider about taking action: The law of attraction does not work in a vacuum; you have to take action in your business, carrying out the tasks that you should be. However, this will not feel like work, once you align yourself with the positive energy of the success that you are attracting. If you are planning to launch and implement your marketing campaign, go ahead and do this. However, remember to deliberately set the intentions for what you want your campaign to achieve. If you are looking to launch a new product, take action and deliberately attract positive responses from clients.

Experiencing the law of attraction work in your life and business will give you more confidence in these theories, gradually you will then begin to attract success much more easily.

How Not to Destroy a Dream Home Business by ANTS (Automatic Negative Thinking Statements)

A definite strategy to help people focus on their goals is to visualize having achieved success already. It works for sports stars, motivational speakers, Olympic athletes, entertainers, movie producers and more. It should also work for people looking to start a profitable home business.

Visualize now that you have achieved your goals for an awesome network marketing home business. You are using a healthy whole food product for your family as the basis for your commissions. You are following a simple 3 steps plan to share with others and continue building more income by sharing information. Every week you receive a growing residual check and your bank account is starting to look a lot greener, too. Your credit card debt is shrinking before your eyes. You are starting to plan for a few extra things for your family..like taking a nice vacation or maybe buying a new car. You are saving business related receipts for major tax savings at the end of the year.

Best of all, you sleep better and worry less about a shifting economy because you’re building your own personal economy step by simple step.

Actually visualize this dream as much on a physical scale as you can… Close your eyes and actually see the big house with less mortgage and a nice new car in front, and maybe a flower garden… a beautiful sunset…

Now visualize this. This brand new home business dream is being attacked by little A.N.T.S… automatic negative thinking statements…

Each little statement gnaws a little hole and creates a little dust. At the end, there is only a large pile of dust where once stood a magnificent dream of great potential and financial stability.

Do you have these ANTS attacking your dream home business? Read antidotes in italics…

… costs too much… $40 is too much to start a valuable home business?
… daily schedule won’t fit… an hour to preview business model
… too much information at one time…reduce to one starter primer
… can’t track goals…too many variables… what about setting just 2 goals
… motivation is to find an hourly job…work once get paid once
… just don’t understand residual income…self-education is priceless
… not sure I want to spend months training for efficiency… do the basics in one hour
… unclear marketing plan… not sure what I need to so… cut it down to 3 steps
… monetary goals are too high… by inch everything’s a cinch
… will wait for a better time… dreams don’t have to wait a lifetime
… my partner doesn’t accept this… educate your partner also..take 1 hour
… too many bells and whistles… just use one starter manual or primer
… not a good communicator… can you email a powerful conference call
… not a good speaker… can you read a one page summary
… not sure whether this is sales… educate first..value is inherent
… afraid of psychologically trying something new… money back guarantee
… not sure how this works to explain… you are just the messenger of information tools that tell the story for you
… not sure whether my personal motivation is sustainable… success will create your excitement
… not sure my friends and/or family will understand… some will… some won’t… it’s their loss… move on
… not sure it has worked for others… applied undemocratic marketing plan
… not sure how to balance family life with new project… how much quality time are you spending now
… not sure I need extra money now..got a good job or in training… that’s great news but where do you want to be in 3 to 5 years
… not sure about price range and profits…check out 6 month cash flow projection
… not sure I’ll be supported when I need help… business is built on co-operation and being as self-franchised as possible
… not sure I can be successful… time to reset your mindset based on simple practical steps..our success is vested in your success
… not sure I can handle high-tech training… it is still a relationship building home business..show you care first
… not sure I know enough people… the world is your backyard with internet
… not sure I can emulate a top earner… this is a home business model based on every day people duplicating each other… not duplicating a top earner

I speak with many home business opportunity seekers and these are some of the actual A.N.T.S. I have had to stomp on. It is always so sad when these sad little excuses end up controlling an extraordinary program and dream. So many don’t even read the free report about the Simplest Home Business in the World… at least dip your toes in the cool waters of network marketing principles. Some miss basic lessons in defining network marketing, comparing plans and how to set up a straight-line home business (Home Business 101)

The bottom line for a successful home business is best summarized by a viral Einstein-like formula.

PROFITS =Leveraged Message + Democratic Plan x Duplication
P = LM + DP x D

1. LEVERAGED MESSAGE… use professional information tools to work on your behalf 24/7 beyond physical limitations of how much time you have and where you are

2. DEMOCRATIC PLAN… network marketing is based on the founding principle that average people with above average dreams can start a low-cost, part-time home business and can earn potential high profits based on the principle of duplication I CAN DO This… YOU CAN DO THIS

3. DUPLICATION… the key to high profits in network marketing is the duplication of a simple marketing system. The key to success in this simple marketing system is a short, comprehensive curriculum guide to how this industry works. It is simple-to-follow, low-cost, generic, standardizes content to handle questions and objections, and time efficient and practical for everyone to use.

NO MORE ANTS IN MY LIFE AND IN MY DREAM!
How about you?
Share some of your dreams and will show you how to keep ants away!